Sunday, July 11, 2010

Modatex Fashion Fair 2010

With over 160 exhibitors, Modatex Fashion Fair is the largest Bridal Trade Fair in Germany. So I grabbed my camera bag, one flash, and headed down to Essen to see what the vendors had to offer. My setup had to be easy to carry and easy to setup. I opted for and Octabox and portable battery pack. I found a good spot to setup out of the way then it was just a matter of tackling the models as they walked by. ( I promise no harm came to any models or dresses in the making of these photos).

Here are the photos:











Photo details: All photos were shot with an Octabox high camera left, for the shots outside I really wanted to darken the ambient light and shoot at a hight f-stop so I took off all the diffusers from the Octabox. This gave me the power needed as well as a more contrasty light to isolate the subject. When shooting white clothing you always have to be careful not to overexpose them while still giving enough light to the image so that the skin of the subject is not under exposed.

Monday, July 5, 2010

Hello!


Hi I am MichaelAlexander, freelance photographer based in Germany. I never thought I would be writing a blog, yet here I am blog post number one. I'll mostly be blogging about my work, upcoming projects, photography tips, maybe even a tutorial or two and some behind the scenes stuff. For now enjoy this image from a recent trip to Mallorca.

Photo details: The setup for this shot was pretty simple, a cabled 580EXII and a silver reflector. The model is kneeling on a white lounge sofa so that also aids in opening up the shadows. I wanted the end result to look as naturally lit as possible with no harsh shadows. Its all about the necklace in this shot.

If you ever have any questions feel free to ask in the comment section or send me an email.